Trade Shows…

Yes, Magic Sells Beer…
Rick Gerber – The Magic Guy, Can Make It Happen!

This Program is in sync with A-B’s Trade Show objectives:

• Impact & Influence our Retailers
• Emphasize A-B’s strength as Category Captain
• Attract people to the booth
• Communicate sales, marketing and product information
• Qualify leads
• Create goodwill in a fun and memorable way

At trade shows you need to convey information quickly and memorably.  Especially if you’re presenting within a “Group Rotation” or “No-Serve” environment.  In these situations, Rick performs information-based magic shows repeatedly in the booth. You chose what information you want to communicate and Rick will make sure your message gets heard.
Retailers will be laughing and learning the whole way through!

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Trade Shows – Magic Sells BeerRead More »

AAFES Senior Management asked A-B if they could help create something special at their phase-one Grand Opening of a $97 million Lifestyle Center at Ft. Bliss that included a showcase Class Six store.  Mark Reale – Sr. Key Account Manager, Military Sales Dept., immediately thought of Rick Gerber – The A-B Magic Guy, and a plan was immediately put into action.

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Ft. Bliss – AAFES Class Six Grand OpeningRead More »

A-B’s NRS Military Sales and Jack Hilliard Dist. put together two solid days of The A-B Magic Guy’s appearances as part of Ft. Hood’s Community Strong Event. Day one was spent doing trade calls with the Jack Hilliard Team in the Killeen, TX civilian market. They arranged a solid evening of The A-B Magic Guy promotions for on-premise.

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Ft. Hood Community Strong EventRead More »

I love working retailer meetings. Magic allows us to cut through the clutter and make memorable and lasting impressions at the senior management level. Barry Gray – NRS, brought in to work my magic at Thorntons 1st annual management meeting. After discussing possible opportunities with Barry, we determined that the best way to maximize my appearance was to perform strolling magic during:

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Management Meeting Becomes MagicalRead More »

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Maximizing A Market VisitRead More »

What happens when you cross Ohio State University football tailgating, Halloween, and The A-B Magic Guy? You get a howling good time!

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Football Tailgating Ohio State University StyleRead More »

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Beyond The
Trade Show Booth

Bud Magician Is A Sales Tool &
Retailer Relationship Builder

Las Vegas, NV

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TRADE SHOW – Thinking beyond the boothRead More »

Magicman Hits One
Out Of The Park

Bud Magician Rounds The Bases With Trade Calls, VIP Retailer Hospitality & Sponsor Village

……….St. Louis, MO

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Baseball All Star GameRead More »